Grove Co. x Drew
I led the visual creative direction for Grove’s multi-year partnership with Drew Barrymore, overseeing on-set art direction, stakeholder alignment, and design direction for her seasonal product launches and multi-channel marketing campaigns.
Grove Collaborative | Role: Associate Creative Director, Art Director
Fresh Horizons Product Launch
Taking a fresh modern approach, using immersive tropical scent notes, and inspired by Drew’s own artwork, I led the marketing creative direction for Drew Barrymore’s product launch. This project included a product launch and ongoing marketing support in all channels including support with retail partners like Target.
